Investment Advice Needs to be Taken with a Pinch of Salt

Apple will be the number one supplier of lithium-ion batteries for electric cars by 2018, according to Deutsche Bank’s Mark Moskowitz.

In his investment report, Moskowitz described electric cars as “the greatest technological and social breakthroughs” of the next decade. He explained that “smartphones are only a good example of how significant electric cars will be.”

The world’s largest technology company, Apple, is considered the most important company to get behind electric cars. In September 2013, Apple Vice President for Environment, Energy, and Technology Marc Joffe outlined the importance of the car industry for the future of Apple.

“Electric vehicles … create tremendous economic and environmental benefits in terms of vehicle cost, maintenance, pollution, energy consumption, and local resource consumption,” Joffe said.

Joffe said he believes “many companies are ready to invest in this movement” because “electrics are clearly the future.”

Apple has already begun to focus on its commitment to electric vehicles. In January 2013, Apple launched a joint effort with Toyota, offering customers the opportunity to install software that converts iPhones and iPads into electric car chargers.

On the same day, Apple also launched a range of environmental features to help its consumers go green.

On Apple and Electric Cars

The Goldman Sachs Group, Inc., Research Division, New York

The tech and smartphone industries have enormous impacts on consumers, governments, and the environment. There are numerous predictions about the future of the tech industry. A few months ago, one of these predictions from Deutsche Bank made waves and shocked a lot of tech fans. Deutsche Bank believes that electric cars will be a $100 billion market by 2018, mostly driven by demand from large tech firms like Apple.

However, unlike Deutsche Bank’s previous forecasts, this prediction is actually not coming from a financial analyst. It came from a former Goldman Sachs executive, Mark Moskowitz.

“Apple is the company poised to dominate the nascent electric car market. Our analysis shows that the company will be a leading provider of lithium-ion batteries for electric cars and related energy storage by 2018,” Moskowitz wrote in a report.

According to Moskowitz, Apple has “unparalleled” expertise on battery production, which is “well-placed to be the world’s number one producer of lithium-ion batteries for electric cars.”

In his investment report, Moskowitz described electric cars as “the greatest technological and social breakthroughs” of the next decade. He explained that “smartphones are only a good example of how significant electric cars will be.”

How many mobile casinos are springing up as just one more indication of the direction in which the smartphone market is going?

Electric cars and other forms of technology for the energy sector will reshape the world, Moskowitz said. The impact of this kind of innovation is “an important reason why we see technology as the best avenue for investors to profit from the global transition to clean energy and low-carbon technology.” Apple is one of the greatest technology companies in the world, and Moskowitz believes it will continue to be one of the greatest companies in the world as electric cars gain momentum.